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How Triffic is Gamifying Advertising for Local Businesses

20201228 L BlockchainNews Triffic
How Triffic is Gamifying Advertising for Local Businesses

Blockchain.news: Triffic has to be able to monetize the platform itself to fund future development and ongoing operation. Therefore, the app makes revenues from its own GPS tokens. These come from three channels – from a share of advertising revenues, from in-app subscriptions for account upgrades, and from a share of revenues from Partner Beacons. Triffic is developed on the Ignis blockchain, the main child chain of the Ardor blockchain. Ignis offers out-of-the-box features that allowed the team behind Triffic to get up and running with a blockchain-based application without having to develop their own platform. Triffic plans to migrate to its own dedicated Ardor child chain in 2021 as part of its expansion plans, which include extending GPS rewards to ridesharing and food delivery apps. However, it’s currently one of three promising projects developed on Ignis. Treecoin is another. The third is Bridge Champ, an online gaming platform for players of the popular strategy card game, contract bridge. All three projects are supported by Jelurida, the firm that operates the Ardor ecosystem. Jelurida has a long pedigree in the blockchain development sector, having been part of the team that developed Nxt in 2013, the first pure proof-of-stake blockchain.

December 28, 2020